THE BIG INTERVIEW: Darren Kyman, Executive Director, Paramount Licensing

The second in our series of big name US exec interviews in the lead up to Licensing International.
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“Licensors don’t have the luxury of looking ahead or ‘blowing off’ 2009 and concentrating on the future,” Darren Kyman, executive director of marketing and retail development at Paramount Licensing asserts. “[This year] is a great opportunity for new properties to create noise among some of the more mature brands at retail, if they can find a way onto shelves.”

To read the full interview, click here.


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