Kids’ service Toon Goggles has signed a new content deal with the OTT provider, Xumo to add free children’s entertainment to 20 million homes.
The distribution agreement will work via Xumo’s international network of smart TV integrations, including LG’s Channel Plus, Panasonic and Vizio smart TVs in the US and Canada.
Toon Goggles will appear as channel 602 on smart TVs, set top boxes and mobile devices pre-installed with Xumo.
“We are extremely proud to showcase our high quality children’s programming on Xumo and especially on LG smart TVs via Channel Plus. We believe Xumo is a great vehicle for free media content I today’s OTT marketplace,” said Jimmy Hunyh, director of partner relations, Toon Goggles.
“With a variety of branded channels and premium digital content, Xumo caters to the whole family’s entertainment experience.”
Stefan Van Engen, SVP content programming and acquisitions at Xumo, added: “We are excited to add Toon Goggles to our channel lineup and expand our family friendly offering.
“We are always looking for opportunities to partner and distribute quality, digital content so offering both live stream and on-demand content from Toon Goggles aligns perfectly with our goal of delivering a best-in-class service to our audiences enjoying the lean-back streaming experience.”