TOY FAIR 09: Jumbo seals Big deal

Ambitious firm to create toys based on Kindle's Big and Small property.
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It's turning into a good Toy Fair for Jumbo, with the company inking a major deal to produce a full range of toys based on Kindle Entertainment’s hit Cbeebies pre-school show Big and Small. The show, which features the voices of Lenny Henry, as both Big and Small, and Imelda Staunton as their friends Ruby and Twiba, follows the everyday adventures of two unlikely best friends Big and Small.

Each episode tells a new story, filled with laughs and songs with gentle Big and his exuberant little pal Small.

Jon Burcham, marketing manager for Jumbo, commented: "Big and Small is the new must-watch TV show for the pre-school market. It is screened daily on the CBeebies channel and it’s already proving to be a sure fire hit."

Jumbo will be producing a range of puzzles due out this summer, followed later in the year with games and plush toys based on the show and its characters - Big and Small, and their friends Ruby (a mouse) and Twiba (a worm who lives in Big’s apple). Jumbo are certain that their Big and Small toys will be a big success with the show’s legion of pre-school fans.

Big and Small is a co-production between Kindle and the 3J's Productions for BBC, produced in association with Treehouse TV and Studio 100.


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