TOY FAIR 2011: Aardman Animations turns heads - Licensing.biz

TOY FAIR 2011: Aardman Animations turns heads

Claymation expert signs deal for world record land speed project
Author:
Publish date:
1_Aardmaninside.jpg

Wallace & Gromit creators Aardman Animations is participating in a new venture to help build the world’s fastest car.

Announced at this year’s Toy Fair, Aardman is throwing its weight behind the Bloodhound Project – a World Land Speed Record attempt aiming to inspire young people to pursue careers in Science, Technology, Engineering and Mathematics.

Aardman has captured exclusive rights to represent the venture worldwide.

At Toy Fair the claymation experts are announcing a deal with Hornby to help build replica scale models of the Bloodhound car.

Aardman is also at the key toy event to talk deals with other licensees.

Related

Aardman Animations

It seems the team at Aardman doesn?t believe in taking things easy. Over the past 12 months, not only has it been working very hard to establish Shaun the Sheep around the world, it has also started pre-production of pre-school spin off Timmy, is planning a Wallace & Gromit TV special and has signed up with Cartoon Network and Jamie Oliver for Chop Socky Chooks and Little J respectively.

Featured Jobs

Warner Bros Logo 620 x 349

Senior Category Manager.

Warner Bros. Entertainment Inc. is the entertainment arm of the world's leading communications company, Time Warner. Warner Bros. Entertainment Inc. comprises numerous divisions including Television, Home Video, Theatrical, On-line and Consumer Products.

Roaddahl_job_logo_final

JUNIOR GRAPHIC DESIGNER

Roald Dahl | Marylebone, London | Salary Dependent on experience | Contract 6-month FTC | 5-day week, Monday to Friday | Start ASAP

Endemol_new_job_logo

Senior Product Development Designer

Endemol Shine Group is a global content creator, producer and distributor with a portfolio of international hits including Big Brother, Black Mirror, Deal or No Deal, Humans, Hunted, MasterChef, Mr. Bean, The Biggest Loser, The Island, Spelling Star, Your Face Sounds Familiar and many more. Endemol Shine Group’s businesses have creative operations in over 30 markets, with a diverse portfolio of over 600 revenue generating formats across scripted and non-scripted genres, alongside digital, gaming, and distribution operations.