Turner Broadcasting acquires Chloe's Closet - Licensing.biz

Turner Broadcasting acquires Chloe's Closet

Firm picks up UK TV and L&M rights for Cartoonito from Moonscoop.
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Turner Broadcasting has bought the UK TV and licensing and merchandising rights to Moonscoop's pre-school series, Chloe's Closet.

The show - which currently airs across a range of key territories, including the US, Russia, Germany, Spain, Latin America, Israel and Australia among others - will debut on the Cartoonito channel this summer.

A number of licensees are already on board, including Bandai America as global master toy partner. The firm is due to roll out a series of play-sets, role play toys, plus activity and craft sets initially in the US, the UK, Spain, France, Benelux and Germany.

In addition, Dragon d'Or Editions has been signed up to publish a set of small story books in France, joining other licensees in territory: Sun City (apparel), TM (bags) and Evasion Communication (character costumes).

El Ocho has been appointed as the Spanish licensing agent.

"We're excited to have picked up the UK licensing and merchandising rights for this delightful new show, as we continue to grow our pre-school portfolio," said Graham Saltmarsh, UK licensing director at Turner CN Enterprises. "Loveable characters, fantastical themes and adventure - Chloe's Closet has all the hallmarks for success at retail."


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