Turner promotes Jennifer Smyth - Licensing.biz

Turner promotes Jennifer Smyth

Exec takes on new role of trade marketing manager for firm's licensing and merchandise arm.
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Turner CN Enterprises has promoted Jennifer Smyth to the role of trade marketing manager.

In an extension of her former role, Smyth - who joined the firm as marketing executive in June 2007 - will now be wholly responsible for developing and establishing marketing and promotional strategies to raise the profile of the licensing and merchandise arm.

She will work with local territory managers across the EMEA region, helping them to coordinate local activities, and to sell Turner's portfolio of brands.

Smyth's role also includes the management of the retained PR agency and the cross divisional communication of Turner CN Enterprises news within the broader Turner business.

Smyth will report to commercial director Maria Rosaria Milone.

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