TV-Loonland heads down under

Company signs multi content deal with long-term partner ABC TV Australia for top properties.
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TV-Loonland has inked a multi-content deal with ABC TV Australia, sealing the acquisition of key programmes in its portfolio including The Owl, Pat & Stan, Raymond and Penelope.

In addition, ABC TV has also strengthened its broadcast commitment to Little Princess by picking up the two new seasonal specials, as well as currently airing series one and two.

"We are thrilled to further our relationship with Australian broadcaster ABC TV and look forward to working closely together to ensure the best possible exposure of our brands," said Joss Duffield from TV-Loonland.

"This extensive content deal with our top titles continues to prove the attractiveness and quality of our diverse slate of children's shows and is the first step in our ambitious property roll out in this territory for each of the brands."

Barbara Uecker, head of programming and acquisitions at ABC Kids, added: "From the beautiful pre-school show Little Princess to the humour pre-teen show The Owl, TV-Loonland creates fun and imaginative programs to entertain all children's age groups."

Meanwhile, Madman Entertainment has also added Penelope to its home video catelogue in the territory.

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