Manufacturer of gas grills for sports fans, Team Grill is joining forces with the Collegiate Licensing Company to design, make and market barbeques with the logos and colours of US college sports teams.
Currently, the agreement includes the likes of Boston College Eagle, East Caroline Pirates, Kentucky Wildcats, LSU Tigers, Michigan Wolverines and Wisconsin Badgers among others.
Additional schools are expected to be added over time.
"College sports fans are the most passionate and dedicated when it comes to their teams," said John Upham, executive VP at Team Grill. "With the introduction of the Team Grill line of patio and tailgating grills, students, alumni and fans everywhere can always show their support, while hosting a backyard barbeque or tailgating before the big game."
David Kirkpatrick, CLC's VP of non-apparel marketing, added: "Team Grill has developed a unique new product that will take fan dedication to the next level."