US: Five Four to launch Marvel men's apparel collections - Licensing.biz

US: Five Four to launch Marvel men's apparel collections

Range features Avengers emblems and comics hidden in the inside lining of the clothing.
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Five Four has teamed with Marvel Entertainment to launch a series of men’s apparel capsule collections inspired by Marvel characters and storytelling/

Debuting on April 1st, the range spans outerwear, dress shirts, graphic tees and accessories with reversible shirts and hidden pockets as well as Avengers emblems and comics hidden in the inside lining of the clothing.

“Our designers really dug through the Marvel archives to find new ways to recreate the heritage and evolution behind the brand and its Super Heroes,” said Andres Izquieta, co-founder and CEO of Five Four.

“We’re so excited for the opportunity to work with Marvel; the collections showcase some of our best designs to date.”

All Five Four and Marvel collections will be made available exclusively to new Five Four Club members and will focus on extending the iconic character-based entertainment brand into contemporary fashion.

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