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US: Ford reveals limited edition fashion collaboration with global designers - Licensing.biz

US: Ford reveals limited edition fashion collaboration with global designers

Unleashed by Mustang involves the work of five top designers.
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Five top fashion designers from around the world are joining Ford Motor Company to celebrate its iconic Mustang.

The collaboration will see the launch of a limited edition line of one-of-a-kind t-shirts, which will be available exclusively through Gilt.com.

Anna Sui, Rogan Gregory and Scott Mackinlay-Hahn of Rogan, Paula Cademartori, Tomaso Anfossi and Francesco Ferrari have each created three unique Mustang-inspired shirts, resulting in a collection of 15 designs.

The line is produced by Loomstate, a leader in organic and sustainable apparel, and will be available from the beginning of September.

"Mustang embraces passion, power, adventure and freedom, and by collaborating with top designers known for their expressive personalities and designs, we are blending the parallels between the worlds of fashion and automotive like never before," said Kim Cape, Ford group marketing manager.

"The Mustang Unleashed collection celebrates the passion and freedom of Mustang, and its inspiration to pop culture over the last 50 years."

Anna Sui commented: "Having grown up in Detroit, I wanted to incorporate my memories of Mustang and celebrate the spirit of pop culture and Americana in my designs. As a designer, I am constantly inspired by everything around me and often include a nod to my roots - referring to nostalgic, romantic and rock influences 0 just like Ford Mustang."

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