US: MC Licensing opens its doors

New boutique agency already signing up clients.
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New boutique agency MC Licensing has hit the ground running, signing up a number of new clients including the Femsa Brands of Mexico, the largest integrated beverage company in Latin America and the producer of the likes of Sol and Dos Equis.

In addition, the company has also snapped up 10VOX Entertainment's two newest toy and virtual world properties, KooKeys and Tracksters, plus Wendy L'Belle, the creator of multiple female empowerment brands.

Heading up the firm is Marlene Cuesta, who has over a decade of licensing experience having previously worked at the likes of Jada Toys, Hit Entertainment and Sony Signatures.

"I have a passion for matching the perfect product with the right brands and I'm excited about working with such a wide variety of clients," said Cuesta.

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