US: PJ Masks enjoys strong debut on Disney Channel

"Disney Channel has been a fantastic launch platform for the series and we look forward to introducing PJ Masks to more and more youngsters,” says Olivier Dumont, managing director of eOne Family.
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eOne has shared its strong broadcast ratings for its new pre-school super hero series PJ Masks, which premiered on Disney Channel in the US this month.

The first episode of eOne’s new CGI series aired on Disney Channel and Disney Junior across the pond on 18th September.

The show attracted 1.6 million unique viewers across its Disney Channel and Disney Junior premieres and won an average audience share of 29 per cent among two to five year olds. The premiere episode took a top five slot for pre-schooler programming during its first week of transmission.

Produced by eOne and Frog Box, in collaboration with the award-winning French animation studio TeamTO, and with Disney Junior and France 5, PJ Masks is based on French author Romuald Racioppo’s popular picture book series Les Pyjamasques.

“We’re absolutely delighted that PJ Masks is proving to be a hit with its core audience of two to seven year olds in the U.S.,” commented Olivier Dumont, managing director of eOne Family.

“The strength of these initial ratings demonstrates that the super hero characters in PJ Masks have struck a chord with pre-schoolers. The show’s ability to combine excitement and adventure with themes like friendship and teamwork is also appealing to parents. Disney Channel has been a fantastic launch platform for the series and we look forward to introducing PJ Masks to more and more youngsters.”

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