US TOY FAIR 09: Disney unveils new Princess line

Toy range inspired by The Princess and the Frog film revealed in New York.
Author:
Publish date:

Disney Consumer Products has joined forces with Mattel and Jakks' division CDI for a new toy line based on the forthcoming movie, The Princess and the Frog.

Tony award winning actress and singer Anika Noni Rose (pictured), who is the voice of Princess Tiana in the film, unveiled the collection - which includes dolls, play-sets and role play dresses - at a sneak preview event at the American International Toy Fair in New York.

DCP also showed a new line of Snow White toys to celebrate its first Disney Princess fairytale - Snow White and the Seven Dwarfs - which releases on Blu-ray high definition and DVD this autumn.

Princess Tiana is Disney's newest Princess in more than ten years. The toy line will be complemented with an extensive line of apparel, accessories, home décor, consumer electronics, school supplies and personal care products.

In addition, Disney Publishing Worldwide will launch an assortment of titles including story and activity books.

Related

Featured Jobs