VEGAS 2010: Mattel unveils Flashdance Barbie

Firm teams up with Paramount Licensing to launch the doll with a limited edition initial run of 3,100.

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Flashdance Barbie comes with a doll stand for display, and the iconic sweatshirt and legwarmers from the film’s most memorable scene.

The doll will be available to collectors from July 1st and will be sold at Comic-Con and via the Barbie Fan Club.

FLASHDANCE, the Oscar-winning 1983 film, became a cultural sensation when the film was first released in 1983. It delivers a mix of music, drama and dance. The film won the Oscar for the song Flashdance: What A Feeling.


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