Viacom eyes global growth with first Paramount Channel in Asia -

Viacom eyes global growth with first Paramount Channel in Asia

The 24-hour channel will offer audiences in Thailand blockbuster movies, cult favourites and titles from its extensive back catalogue.
Publish date:
0 0paramountchannel.jpg

Viacom International Media Networks is growing its international arm with the launch of the first Paramount Channel in Asia.

Building on its international success across Europe, Russia and Latin America, VIMN has secured its first distribution deal in Asia with Thailand’s CTH.

The agreement also includes a new licensing deal for MTV Thailand to be officially moved over to CTH, which was effective from January 15th this year.

A 24-hour network, Paramount Channel will offer Thai audiences a unique mix of blockbusters, movie hits, cult favourites and award-winning films from Paramount Pictures’ monumental film library.

“The introduction of Paramount Channel in Asia is a key, strategic step in deepening our presence both in Thailand and in Asia, while expanding our portfolio of adult-targeted brands,” said Mark Whitehead, executive vice president and managing director for VIMN Asia.

“We are thrilled CTH has come on board for this highly anticipated launch in Asia and look forward to seeing Paramount Channel expand further in the coming months.”

The new channel will be lead by Paras Sharma, senior vice president of MTV Comedy Central and Paramount Brands and digital media, VIMN Asia as it joins its sister channels MTV, Nickelodeon, Nick Jr., Comedy Central, MTV Live and MTV China in the region.


Featured Jobs

Warner Bros Logo 620 x 349

Senior Category Manager.

Warner Bros. Entertainment Inc. is the entertainment arm of the world's leading communications company, Time Warner. Warner Bros. Entertainment Inc. comprises numerous divisions including Television, Home Video, Theatrical, On-line and Consumer Products.



Roald Dahl | Marylebone, London | Salary Dependent on experience | Contract 6-month FTC | 5-day week, Monday to Friday | Start ASAP


Senior Product Development Designer

Endemol Shine Group is a global content creator, producer and distributor with a portfolio of international hits including Big Brother, Black Mirror, Deal or No Deal, Humans, Hunted, MasterChef, Mr. Bean, The Biggest Loser, The Island, Spelling Star, Your Face Sounds Familiar and many more. Endemol Shine Group’s businesses have creative operations in over 30 markets, with a diverse portfolio of over 600 revenue generating formats across scripted and non-scripted genres, alongside digital, gaming, and distribution operations.