Walker Books web presence bolstered by Aardman Digital deal

Firm to create new website for children's publisher.
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Aardman Digital is giving Walker Books' web presence a complete overhaul, redesigning and redeveloping the children's publisher's current website.

The new site will have an increased consumer focus and will include a wide range of online activities and downloads. It is currently in development and due to go live in early 2012.

"In this time of digital innovation, we want to make sure our online presence is as fresh and engaging as possible," explained Helen McAleer, MD of Walker Books. "We've been working hard at Walker to build an online community via our innovative social media activity and now we want to offer them the most engaging website we can.

"We're delighted to have found the perfect partners to work with us on our new website."

Karen Heldoorn, head of client services at Aardman Digital, added: "We are incredibly excited about this new project with Walker Books, our expertise lies in creating and presenting content for children and we cannot wait to get our teeth into applying this to the online Walker Books experience."

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