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WBCP reveals Diesel tie-up - Licensing.biz

WBCP reveals Diesel tie-up

The Diesel DC Comics Super Hero-inspired intimate collection to launch this month.
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An intimate apparel collection featuring the DC Comics super heroes is due to roll out this month, after Warner Bros Consumer Products secured a deal with Diesel.

Four of the super heroes are featured in the new range - Batman, Flash, Green Lantern and The Joker.

The Batman boxer contains a carbon-effect Diesel logo, jacquard waistband and a special print, which by using and washing will reveal a black armour over time.

The Flash boxer contains a thermo-sensitive print that reacts with the skin and lights up the flashes.

The Green Lantern boxer has been given the fluorescent treatment, while The Joker boxer contains a photo print acid effect.

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