WWE reports Q1 figures

Licensing revenues up; strength of Mattel partnership highlighted by increase in toy revenues.
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WWE has reported its financial results for the first quarter ending March 31st 2011.

Revenues totaled $119.9 million, compared to $138.7 million in the prior year quarter. Operating income was $13.2 million, compared to $37.3 million the year before.

Revenues from WWE's consumer products businesses increased by 13 per cent to $34.8 million (2010: $30.7m).

This was primarily due to growth in the firm's licensing and home video sectors, which partially offset declines in the magazine publishing category.

Licensing revenues were $23.9 million, compared to $19.9 million in the prior year quarter, thanks to higher royalties earned by toys and video games. Revenues related to toys increased by approximately $3.0 million, while revenues from video games were up by $2.2 million.

Home video net revenues, meanwhile, stood at $8.1 million, compared to $7.6 million in the prior year quarter.

"Looking ahead, we are optimistic about our longer term opportunities to leverage our strength as the 'New WWE'," said Vince McMahon, chairman and CEO.


WWE up in Q1

Live events, consumer products and digital media sectors all see healthy growth as brand expands global presence.

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