WWE is set to launch a new e-commerce experience in India, just in time for WrestleMania.
Opening April 3rd, the day WrestleMania is broadcast in India, fans will be able to order WWE merchandise online via WWEshop.in, including apparel, trading cards, collectables, console games and more.
“We are excited to give our fans in India the chance to express their passion for WWE through a new e-commerce experience at WWEShop.in,” said Casey Collins, executive VP of consumer products at WWE.
“We have a massive WWE fan base in India that deserves a personalised WWE Shop, and we are thrilled to be able to provide one to them in advance of WrestleMania.”
The launch of the store is part of a license deal with e-commerce partner, The Souled Store, and marks the first time authentic WWE Superstar apparel will be available in India.