Xilam Animation has named Céline Carenco as SVP media distribution, Asia Pacific, where she will grow the firm’s library of kids’ and family content to the market.
Bringing more than two decades of experience to the role, Carenco is a veteran of the global content distribution business. She was most recently international sales and acquisitions director at Awol Animation.
Prior to Awol, she worked at Gaumont Animation for 15 years, where she was responsible for developing the company’s international distribution activity in Asia, EMEA and Canada.
Morgann Favennec, EVP global sales development at Xilam Animation, said: “Céline has a terrific track record in both the creative and business sides of animation and she will be a great asset to our sales team as we continue to forge relationships in the key Asian Pacific market.
“Céline is highly regarded in the region where she began and forged her sales career.”
Carenco, added: “Xilam is in a unique position in the kids’ space. I am excited about what the company has to offer and am thrilled to be joining a dynamic and seasoned team to help further grow the business.”
Xilam’s Maurie-Laure Marchand, SVP of global consumer product and media distribution will now focus her time on helping to grow and implement the company’s global consumer products’ strategies to benefit revenue growth and brand building.