Zodiak Kids got involved with the Sport Relief cause last week, with a number of execs running the mile for charity.
15 members of the team - including CEO Matthew Frank - took part in the challenge, with Waybuloo character De Li helping with the warm up.
The pre-school brand is the official Sport Relief 2012 Early Years partner. A special Waybuloo Early Years Activity Kit has been producing, containing activity sheets, stickers, balloons and tailor-made ideas and learning activities to get children fundraising.
As well as nurseries, primary schools and other Early Year establishment, packs have also been sent out to some of the Sport Relief projects in Sierra Leone.