Munich-based licensing agency to handle brand in Germany, Austria and Switzerland.

Euro Lizenzen on board for Geronimo Stilton

Atlantyca Entertainment has appointed Euro Lizenzen as the new German licensing agent for the Geronimo Stilton brand.

The firm will oversee all licensing and retail activities for the Geronimo Stilton Classic, Animated and Kingdom of Fantasy brands throughout Germany, Austria and Switzerland.

Euro Lizenzen will be seeking opportunities in all key product categories including toys, games and apparel among others.

"Euro Lizenzen is a leader in developing programmes for top brands," said Rachel Geraci, licensing manager at Atlantyca. "We look forward to working with their passionate and committed team."

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