Licensing industry organises four day 310 mile Miffy charity cycle challenge.

Fancy cycling from London to Utrecht in aid of The Light Fund?

We all know licensing people are up for a challenge, but could you cycle 310 miles over four days?

Of course you could, so why not join industry friends and colleagues on the Miffy & Friends Charity Cycling Challenge, starting in London on June 30th, and arriving on July 3rd in Utrecht – the eve of the Le Grand Depart of the 2015 Tour de France.

Organised by Rainbow Designs’ Anthony Temple and DRi’s Alicia Davenport, as well as CPLG’s Stephen Gould, 40 keen cyclists are needed for the event which brings together the UK and Dutch licensing communities as well as other European licensing partners, all with the aim of raising money for The Light Fund in the UK and Wilhelmina Kinderziekenhuis Children’s Hospital in Holland.

Cyclists will ride in two graded pelotons, catering for differing standards – but be assured it’s no mean feat with fitness, endurance and dedication all essential to finishing the course.

After four days of cycling, riders will arrive in the city of Utrecht for a night of celebrations, ahead of the Grand Depart event the following day when they will be able to enjoy the start of the Tour in the streets of Utrecht.

Rainbow Designs’ Temple commented: "The UK licensing community are renowned for taking on challenges however testing, in order to raise funds for important causes. So why not make your New Year’s Resolution to get your bike out and start training for what promises to be an exciting and memorable trip in 2015."

Potential participants should contact: or 020 3757 2181 or 020 3757 2171

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