Flowhaven strengthens executive team, adds Zag Entertainment and Warner Music Group to growing list of clients

Flowhaven, the leading Licensing Relationship Management platform (LRM), has strengthened its global leadership team with four strategic hires as the company continues its growth trajectory. Adam Rubin has joined the company as Vice President of Revenue, Tomi Heinonen as Vice President of Engineering; Alex Jones as User Experience Director, and Jourdan Strain as Marketing Director. These new additions will report directly to Kalle Törmä, Chief Executive Officer.

The hires come on the heels of a series of organisational developments that have accelerated the company’s growth. In the last year, Flowhaven raised US $16M in funding led by Sapphire Sport and more than doubled its teams in Helsinki, Los Angeles, and London. Additionally, the company also opened offices in Tokyo and strengthened its satellite operations in New York and Berlin.

“I’m incredibly proud of everything Flowhaven has achieved this year,” says Törmä. “We’ve seen our footprint double from two international offices to four, with nearly 100 team members and an increased global market share. It’s a true testament to our product and services that we have not lost a single customer to a competitor since the company’s inception. Our newest hires are yet another vital piece in our growth journey. I am thrilled that they chose to join Flowhaven’s mission and look forward to seeing how they will apply their unique skills to move it forward.”

Flowhaven also recently unveiled a new partnership with children’s entertainment giant, Zag Entertainment. The brand licensing software pioneers will help Zag oversee contracts, perform rights analysis, and design approval properties including the award-winning series “Miraculous: Tales of Ladybug & Cat Noir.” Flowhaven has also added Warner Music Group to its growing list of clients.

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