The popular character brand Fuzzballs has found success with the stationery and greetings retailer, Scribbler, who has just detailed its plans to expand its range of Fuzzball licensed cards.
The Fuzzballs greetings range now features over 12 different birthday, novelty, and holiday cards in store, as well as over 100 cards online that span a rang of holidays and occasions. Fuzzballs also boasts a line of 25 cards that can be personalised with photos and messages.
Created in 2013, Fuzzballs sprang into life as a popular web comic. The property now boasts over 300 different licensed products available worldwide, including shirts, stationery, books and homewares. Fuzzballs has built up a global audience of fans with its more than 70 million iMessage and Instagram stickers.
The property’s licensing programme is currently managed by Rocket Licensing.
Its expansion within Scribbler reflects the growing popularity and recognition of the Fuzzballs brand at retail. Its card range aims to tap in to the ‘cute humour’ that has made the brand such a digital sensation.
“It is so exciting to see how positive customers have been at Scribbler to our initial range of Fuzzballs cards and clearly wanted even more,” said Marc Sach, creator of Fuzzballs.
“To so quickly have Scribbler ask us for an even larger range of cards just shows the mainstream market clearly wants more Fuzzballs in their lives and we are thrilled to see Fuzzballs take on an even large presence both in store and online at Scribbler.”