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GB Eye lands Epic Games partnership to launch Fortnite posters and wall art

GB Eye has landed a new partnership with Epic Games to develop a range of Fortnite posters and wall art. The new branded collection will also feature badges and framed art, as well as new wall decor.

“We are so excited to be working with such an iconic, ground-breaking license, especially as the competition was fierce,” said GB eye’s head of licensing, Emily Aldridge.

“We have had customers requesting this daily since the game launched so we are confident that this will quickly become a top selling license for us.”

 The collection is available now for purchase from www.gbposters.com, Game, HMV, Forbidden Planet, GameStop, Asda and all key poster accounts across EMEA and Australia.

Fortnite is the free multiplayer game in which players and teams collaborate to create your dream Fortnite world or battle to be the last one standing.

Fortnite and its Battle Royale and Creative modes are free and available on PC, Mac, PlayStation 4, Xbox One, Switch, iOS and Android.

 The partnership was brokered by IMG, Fortnite’s exclusive worldwide agency for consumer products licensing.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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