Genius Brands International has named PBS Distribution as home entertainment licensing partner for its popular brand, Baby Genius.
PBS will now have access to the Baby Genius library of over 500 songs and 125 music videos, as well as for new Baby Genius content planned.
The announcement was made by Genius Brands International’s president Amy Moynihan Heyward and PBS Distribution’s managing director of children’s, Debbie Ries.
“PBS Distribution is the perfect partner to help us re-launch Baby Genius entertainment and significantly expand retail distribution of its substantial catalogue of songs and videos throughout the US and Canada,” said Moynihan Heyward.
“With our shared commitment to providing quality entertainment, we look forward to reintroducing this quality line of entertainment for toddlers, which will include refreshed content, as well as loads of new material that will be introduced next year.”
Ries added: “Baby Genius is an evergreen catalogue of classic nursery rhymes, learning songs, holiday songs and so much more that fills an ongoing demand from parents who are always looking for entertainment that inspires and enriches.”