Genius Brands International is expanding with the creation of a new global distribution division.
Distribution veteran Andrew Berman will take charge of the new division in the role of senior vice president, global sales.
Berman will now be responsible for overseeing worldwide distribution of GBI’s children’s portfolio, including Warren Buffett’s Secret Millionaires Club, Baby Genius, Stan Lee’s Mighty 7 and Thomas Edison’s Secret Lab.
“Andrew has 30 years of experience in worldwide sales, marketing and distribution of content across multiple platforms,” said Genius Brands International’s chairman and CEO Andy Heywar.
“Andrew’s strategic guidance and long standing relationships with partners across the globe will propel our distribution business as we continue to build Genius Brands International’s content library.”
Berman added: “I have known and respected Andy for many years and this new position is a great opportunity to work with him directly.
“The new Genius Brands International is poised for rapid growth, with strong global demand for enriching programming content, and I’m delighted that I will be spearheading efforts to build the company into a children’s media powerhouse.”
Prior to joining Genius Brands, Berman formed and spearheaded the worldwide sales efforts for FremantleMedia Kids & Family Entertainment where he served as VP of distribution and launched shows including Tree Fu Tom and Max Steel.