Great British Bake Off winner Nadiya Hussain will be attending this year’s Spring Fair to promote Wow! Stuff’s Great British Bake Off range.
The star of the hit BBC show will also be on hand to sign copies of The Great British Bake Off Book: Celebrations between 10 and 12 at the Wow! Stuff stand in Hall 6 Stand M44 on Monday, February 8th.
"We are really thrilled Nadiya is joining us at Spring Fair," said Wow! Stuff CEO Richard North.
"We have worked closely with Love Productions, creators and owners of The Great British Bake Off, to produce a giftware range in time for this season’s show that taps into the heart of the brand reflecting its warmth and broad appeal."
"Customer feedback has been exceptional and we welcome all retailers to our stand to meet Nadiya and review the new range”.
The range includes Electronic Multi-Bake Timers, Personalised Bake Tins, baking journals, ceramic baking beans plus aprons, mugs, ‘all with an innovative twist’.