NEWS

Harvey Nichols to create ‘ultimate destination for mini-me brands’ with first children’s wear launch

Published on: 6th July 2021

Harvey Nichols is readying to open its ‘ultimate destination for children’s designer clothing,’ as it launches its first kids’ range from its Leeds Victoria Quarter store next week.

The department store’s kids’ section will be located on the first floorand will stock 25 kidswear brands and over 700 different styles, creating, it has stated, a ‘custom designed space’ that ‘will bring together the best edit of mini-me brands.’

The collection will cater for newborns, babies, kids and teens and will cover both casual and occasion wear.

Harvey Nichols has been bullish in its desire to establish “the ultimate destination for children’s designer clothing in the city,” with a children’s range that will include brands such as Givenchy, Balmain, Chloe, Stella McCartney, and Zimmerman, alongside streetwear and casual brands such as Moschino and Zenzo.

The Leeds store will also stock Canada Goose and Moncler exclusively for the autumn/winter season.

“We are so excited to bring Harvey Nichols children’s wear to Leeds, showcasing enviable collections for children of all ages,” said Harvey Nichols Leeds general manager, Sally Lackey.

“The new, custom-designed space, will bring together the very best edit of mini me brands, creating the ultimate destination for children’s designer clothing in the city.

“Alongside our curated fashion and accessories collections, innovative beauty offering and stylish dining, Harvey Nichols Leeds will now be the go-to place for the whole family.”

Laura Larbalestier, group fashion buying director, added: “We are really excited to be launching children’s wear at Harvey Nichols. This is a natural evolution for us and we’re confident that the range will really resonate with our customers.”

RECENT ARTICLES

Countdown to Hong Kong International Licensing Show

The Harlem Globetrotters signs with IMG

Paw Prints Publishing signs Fraggle Rock deal

Pip and Posy come to life at Bandai Namco Cross Store

Moonbug launches Blippi & Friends MENA channel

Loud Luxury confirmed for Licensing Expo Closing Night Party

Thomas & Friends Autistic friendly clothing launches at Tesco

BBC Earth and Zynga announce new Words With Friends game

DreamWorks and Nutriburst partner on Trolls kids’ vitamins

A dog’s dinner? Home Chef partners with Bluey