IMG cooks up partnership between Robinson Home Products and

In yet another licensing deal for IMG, Robinson Home Products has detailed the launch of Delish branded kitchen and dining products, a new range developed with with the online recipe and cooking video platform,

Featuring brightly coloured and ergonomically designed kitchen tools and gadgets, bakeware and dinnerware for the home chef, the new collection is inspired by’s fun and creative food videos and recipes.

Ross Patterson, president, Robinson Home Products, commented: “We believe this partnership is a perfect match. Looking ahead, we are eager to work together with Delish and are excited about the possibilities this partnership presents.

“We are focused on bringing Delish’s unique and fun approach to kitchen and dining products that will meet their extensive audience’s needs, as well as introduce new consumers to the brand.”

In addition, through the digital license Robinson Home Products will operate, an eCommerce website that will sell all of the RHP licensed kitchen and dining products directly to consumers.

Inspired by Delish’s style and featuring the brand’s signature recipes on colourful packaging, products will include dinnerware, bakeware, kitchen tools and gadgets, flatware, and barware and accessories.

Examples include three dinnerware patterns, available in open stock sets of four; ten featured sizes of bakeware with bold enamel colour accents; and more than twenty kitchen gadgets & tools that offer solutions for food preparation in multiple colour palettes.

About Robert Hutchins

Robert Hutchins is the editor of and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and, and what now seems like a lifetime surrounded by toys. You can contact him by emailing or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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