A Kickstarter project to bring the hit Hong Kong brand Panda-a-Panda to the global stage has smashed it funding goal of $25,000 within days of going live.
Last week, Panda-a-Panda detailed a new partnership with JazWings to create the first stop motion animation inspired by the hit brand in order to launch the brand to the rest of the world.
In less than 48 hours of going live, the project soared past its $25k goal, and with 55 days still remaining currently totals $31,195.
Having seen such a positive start to the project, JazWings – an arm of the global toy company Jazwares – believes it has the potential to continue to outperform expectations.
The firm now plans to continue to promote the campaign to build even more momentum for the Panda-a-Panda brand with Jazwares already primed to pick up the property as one of its own brands.
Panda-a-Panda is the first brand to launch from the JazWings platform, with many more to follow this year.
Panda-a-Panda has already produced over 600 comic strips since its creation and now, with the support of JazWings, Jazwares and over a hundred backers, will produce its first stop motion animation and launch its product line worldwide.
Check out the Panda-a-Panda project here.