Jetpack acquires international rights for live action toddler series The Mini Kids    

Global kids and family content distributor Jetpack Distribution has acquired the rights for The Mini Kids, a live-action preschool show commissioned and produced by Norway’s PSB digital terrestrial channel NRK Super.

The deal sees Jetpack acquire the first two seasons (16 x 17 minutes) of The Mini Kids, which targets babies and toddlers (0 – 3-year-olds), alongside their parents or carers, plus season three (12 x 17 minutes), which is being delivered in summer 2022.

The first two seasons have aired in Norway, Sweden, Denmark, Finland and The Faroe Islands to critical acclaim, delivering strong performance among all age-groups particularly on channel-led video on demand platforms.

The Mini Kids aims to stimulate activity and development for toddlers. It features real-life one- to two-year-olds and combines them with animation and music. The show’s objective is to inspire positive interactions among young children. It also stars ‘Fantus’, an animated character the audience engages with throughout each episode.

The series is structured in accordance with curriculum based preschool/kindergarten’s practice, with safe and familiar frameworks and rituals.

It won the Prix Jeunesse 2020 and best VFX at the Golden Screen Awards Norway 2020 and 2021.

Jetpack Distribution’s CEO, Dominic Gardiner, says: “The Mini Kids really strengthens our preschool offering and is one of a few outstanding shows for this age group. It’s hugely didactic and something that parents across the globe will welcome. Safe, funny and enjoyable for the youngest sector!”

The Mini Kids has had exceptional ratings in Norway and we are very happy that the show can now travel the world with Jetpack,” says Head of NRK Super, Hildri Gulliksen. “We are optimistic that The Mini Kids will be as well received outside of the Nordics.”

About Tessa Clayton

A former Chief Sub of Red magazine, Tessa Clayton is the Digital Editor of Licensing.biz and ToyNews. As a freelance journalist she specialised in writing about parenting and family life, and has contributed to a wide variety of publications and websites including Tesco online, Mother & Baby, Livingetc, Junior, Boots Health & Beauty, Practical Parenting and babycentre.co.uk. Get in touch at tessa.clayton@biz-media.co.uk

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