JWP Limited has launched a range of Teenage Mutant Ninja Turtles 3D Deco Lights and is also bringing a line of Marvel 3D LED Light Masks to the UK.
The TMNT Lights come in Leonardo, Donatello, Raphael or Michelangelo designs and they run on batteries to eliminate the need for dangerous pull chords or electric plugs.
The TMNT 3D Deco Lights are currently available from Argos.
Elsewhere, the firm has signed a a distribution agreement with Philips UK Limited that sees JWP Limited become a distributor of Marvel 3D LED Light Masks throughout the UK and Ireland.
Marvel fans can choose from Spiderman and Iron Man’s Mask, Hulk’s Fist, Captain America’s shield and Thor’s hammer lights.
Like the TMNT range, the 3D LED Light Masks use a crack sticker and a 3D light casing which makes the light look like it’s crashing through the wall.
Demand for the Marvel lights in the UK has been fuelled by the worldwide success of 3D LED Light Masks which has seen sales in excess of one million units worldwide.
“Marvel Heroes have such a huge appeal across all age groups and genders, so retailers have got a great opportunity to capitalise on their UK availability," said Steve Clarke, UK and Ireland sales manager for JWP Limited.
The launch is being supported by an extensive consumer media campaign across all platforms.