K-Swiss forges alliance with Magic: The Gathering for re-imagined Gstaad ’86

The American heritage tennis brand, K-Swiss, has forged a new alliance with the collectable and digital collectable card game, Magic: The Gathering. Inspired by the iconic strategy card game, the Magic: The Gathering x K-Swiss collaboration now introduces a complete re-imagination of the Gstaad ’86.

The new partnership sees K-Swiss tap into Magic: The Gathering’s more than 25 years of card character heritage and brings to life one of the most beloved characters, Jace Beleren. The Planeswalker is one of the most powerful beings in the multiverse – with a well-known costume design that sets the tone for the updated K-Swiss Gstaad ’86.

The sneakers are crafted with premium leather overlays and underlays that are accented by glow-in-the-dark elements. The leather collar lining, printed designs, rubber outsole and extra laces are all inspired by Jace’s power and costume. Metal lace clip-ons modeled after Jace’s character design and a debossed Magic: The Gathering logo at the tongue and a sublimated sockliner of Jace’s artwork complete the magical reinvention of this classic K-Swiss style.

The new sneakers are packaged with a special-edition box and tissue paper.

The Magic: The Gathering x K-Swiss Gstaad ’86 are available now. The special-edition launch is limited to just 300 pairs and will be available exclusively Hasbro Pulse retailing at $100.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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