The popular children’s animated character, Pocoyo is making its way into the mobile gaming arena, courtesy of a new partnership between Zinkia Entertainment and Lab Cave Games. Under the multi-year deal, Lab Cave will now develop and publish games for mobile devices.
An expert in its field, Lab Cave Games has previously worked on over 700 mobile apps and will leverage its technology, knowledge and experience in mobile gaming to bring Zinkia’s animated characters to mobile screens. The developer will set to work on more than 40 existing Pocoyo mobile titles, as well as develop and publish new ones.
Zinkia Entertainment, meanwhile, is a BAFTA award-winning creator of entertainment brands and audiovisual content including the Pocoyo children’s comedy series, Mola Noguru and Shuriken School.
“Thanks to Lab Cave we can focus on making new audiovisual productions at the same time we optimize our app portfolio both in terms of marketing and technology,” said Jonás Ojeda, head of digital rights at Zinkia.
“And we can develop new games for our audience together to help expand our brand. We are very happy to have an expert and reliable partner like Lab Cave.”
Luis Berto, head of marketing and business development at Lab Cave, added: “We at Lab Cave are delighted by our collaborations with Zinkia. This is not only because they are leaders in the Spanish and international audiovisual industry, but because our collaboration will give us the opportunity to develop a joint strategy of development and publication of a game and app catalogue that marries the core beliefs of both companies: quality, innovation, technology and global presence.
“Most of all, we are thrilled to be able to align ourselves more closely with the Pocoyo universe and reach a whole new generation through the mobile world.”