Knockout Licensing is continuing its plans to transform hit TV series Downton Abbey into an evergreen lifestyle brand, with a swathe of extended partnerships.
Now in its fourth year, the successful Downton Abbey licensing programme will continue to offer fans stylish collections as Knockout renews deals with several licensees for extensions into 2016, 2017 and beyond.
The licensing firm has secured a third-year deal with speciality retailer Cost Plus World Market for a Downton Abbey holiday promotional programme, while Andover Fabrics will continue to expand its themed line of fabrics for quilting.
Kurt Adler has renewed its licence for a range of Downton Abbey holiday décor items, including hanging ornaments, stocking hangers and more, while Workman Publishing will once again extend its Downton Abbey license to include 2017 Engagement Diaries and 2017 Page-A-Day Calendars.
Rizzoli International Publications has extended its Downton Abbey license to include 2017 and 2018 wall Calendars, as well as 2017 and 2018 Mini Wall Calendars.
“Like everyone else, we are looking forward to watching the upcoming must-see season of Downton Abey,” said Carole Postal, co-president of Knockout Licensing.
“Furthermore, thanks to syndication, on-demand channels, DVD and Blu-Ray, touring exhibitions and more, we are also looking forward to having Downton Abbey around for devoted fans as well as for new audiences to discover well beyond Season Six’s final episode.”