Based on the best-selling book series of the same name, the Sony Pictures Television Production is now establishing a portfolio of core licensing partners.

Knockout Licensing secures first deals for Outlander

Knockout Licensing has secured its first raft of licensees for its hit TV show, Outlander.

Based on the best-selling book series of the same name, Outlander is a Sony Pictures Television Production, and is now establishing a portfolio of core licensing partners.

Cryptozoic Entertainment has been granted the right to produce and distribute Outlander playing cards as well as a line of Outlander trading cards and trading card binders.

Meanwhile, EMCE Toys – a division of Fourth Castle Micromedia – has been granted rights to create and sell Outlander novelty items, including car signs, car air fresheners, bookmarks, mugs, magnets, button sets, postcards and e-reader covers.

Elsewhere, Factory Entertainment will produce a range of Outlander homewares, such as pillows, towels, stationery, drinks bottles, jewelry, replicas and more.

Funko has been granted the rights to deliver a range of Pop! Vinyl figures based on the TV series, while North American Bear Company will produce Outlander bears, inspired by the characters Jamie, Claire and others.

Finally, Ripple Junction will manufacture and market an Outlander line of men’s, women’s and girl’s tops, including t-shirts, tanks, swearters, fleeces and more.

“The initial response from the licensing community for Outlander has been fantastic,” said Knockout Licensing co-president, Tamra Knepfer.

“Outlander is the perfect mix of genres, capturing a broad television audience – adding to the already large and avid fan base established from the books.

“The show is simply exquisite, the characters are easy to love, and the marketing support from Sony and Starz has been unprecedented. With eight boks in the series, worldwide distribution of the television show, and the second season already greenlit, Outlander is a true franchise property that is here to stay.” 

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