NEWS

Kokomo teams with Barbie for Primark beauty collection

Published on: 19th April 2022

Award-winning licensed toiletry specialist Kokomo has debuted a collaboration with the iconic Barbie brand across a new Health & Beauty range.

The brands have collaborated on a dynamic, inclusive, and inspiring collection for consumers, that celebrate diverse dolls, iconic Barbie logos and graphics, and encompass the Kokomo brand missions; ‘Be Kind to Your Mind’ and ‘Just as You Are’.

The collection of 17 products launches exclusively at Primark across accessories, skincare and cosmetics and is available in-store now. The range has been designed to provide a one-stop-shop for adult Barbie fans with items ranging from £1.50 – £7.00.

Laura Jealous, Kokomo’s Sales & Marketing Director, says: “We are delighted to be working with Mattel on such an iconic brand with an important message to inspire and empower. Working together we have designed a beautiful collection of Health & Beauty products which we can’t wait to see in stores.”

Visit the Kokomo website for more details: https://www.kokomostudio.com/home/

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