Global denim brand appoints Orinoco in territory.

Lee Cooper grows licensed business in Ireland

Denim brand Lee Cooper has appointed Orinoco as its exclusive licensee for Ireland.

Lee Cooper operates as a purely licensed business, and has 40 partners selling in over 100 countries internationally.

Orinoco – which has experience in both wholesale and retail trade – has developed a range of Lee Cooper autumn/winter 2013 samples, offering both core and on trend fashion lines to present to the Irish market.

"We are very excited about the opportunities of the brand in Ireland, and we are delighted with the partnership we have formed with Orinoco," said Andy Dunkley, CEO of Lee Cooper. "We have in them a team who own their own denim stores (Jean Depot) and wholesale to the Irish national accounts.

"They know the Irish market and the denim business very well."

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