Licensing International has revealed the list of nominees from across the globe vying for the win at this year’s 2021 Licensing International Excellence Awards, taking place at Licensing Expo Virtual on Tuesday, August 24th.
More than 180 judges from 21 countries narrowed the record-setting number of entries to the more than 150 finalists across the awards’ 22 categories this year.
“Despite the many obstacles last year, the global licensing community created innovative products and programs – including amazing pandemic pivots, that showcase the power of brand licensing,” said Maura Regan, president of Licensing International. “We are thrilled to celebrate these nominees from around the globe for their incredible work and ingenuity, and look forward recognizing ‘the best of the best’ on August 24 at the Licensing International Excellence Awards ceremony.”
Here are the 2021 Licensing International Excellence Awards nominees:
BEST LICENSED PRODUCT – Apparel / Footwear / Accessories
Presented by Wildbrain CPLG
Company Product
Blackmilk Harry Potter Range
Dr. Martens Jean-Michel Basquiat Boots
Modern Works Kodak Range
Morgan Lane Monopoly Sleepwear
Primitive Skate Sailor Moon Skateboard Collection
BEST LICENSED PRODUCT – Appliances/Automotive/Electronics/Housewares/Paint
Presented by ViacomCBS
Company Product
Baccarat Australia Game of Thrones Knife Range
Beijing Xiaomi Mobile Software Co. Pokémon Travel Range
CR Brands Arm & Hammer Essentials Disinfecting Wipes
8 Star Energy Energizer Homepower and Energy Storage System
Honda Chupa Chups Scoopy Scooter
Just Funky Dragon Ball Z Tableware Range
Master Product Group Minions Robotic Vacuum
BEST LICENSED PRODUCT – Digital: Apps / Software / Video Games
Presented by Wildbrain – emojitown
Company Product
Audible Sesame Street Podcast
Complete Control / Acamar Films Bing Watch, Play, Learn App
Frontier Developments Jurassic World Evolution
Game for Peace The Metropolitan Museum of Art Game
Oculus Jurassic World Aftermath
Story Toys Ltd The Very Hungry Caterpillar Play School App
Top Golf Angry Birds Interactive Golf Game
Wristworld Hatsune Miku AR Band
BEST LICENSED PRODUCT – Food / Beverage
Presented by LI Accelerator Recipients Bedrock Collectibles, Holy Joe, LIBREX, Park Star Media & Somos Arte
Company Product
Benvolio 1938 Masha and the Bear Sunflower Oil
Brands for Fans KISS Dark Rum
Cacau Show NBA Easter Confectionery
Fizz Creations Limited SLUSH PUPPiE & ICEE Maker
Guandong Jintian Animation Co. Peppa Pig Baby Snacks
Kinnerton Confectionery Ltd Harry Potter Chocolate Range
Vignobles Bardet Peaky Blinders Wine
Yuengling Hershey’s Porter
BEST LICENSED PRODUCT – Health & Beauty Aids
Presented by Wildbrain – Teletubbies
Company Product
Colour Pop Candy Land Make-Up Line
Etude Cosmetics Hershey’s Kisses Cosmetics Line
Fresh The Met Facial Treatment
H&A The Simpsons Novelty Bath Line
HipDot Tapatio Cosmetic Line
Mad Beauty Ltd Friends Bath & Body Essentials
Morphe Coca-Cola Cosmetic Line
BEST LICENSED PRODUCT – Home Décor
Presented by Inspirit Designs
Company Product
BeArty Ltd Vizzio Art Range
Design House Stockholm Carl & Karin Larsson Furniture Line
Feribiella S.p.A. Premoli & Di Bella Dog Furniture Range
Kross Studio Batman Desk Clock
Royal Selangor International Sdn Bhd Harry Potter Pewter Collectibles
Secret Lab Batman Gaming Chairs
BEST LICENSED PRODUCT – Publishing / Social Expression / Back-to-School
Presented by ViacomCBS
Company Product
Blueprint Collections Ltd Van Gogh Museum Stationery
Chronicle Books LEGO Note Brick
Chronicle Books LEGO Still Life Coffee Table Book
Hachette Collections Japan Peter Rabbit Partworks
Heroes’ Feast Dungeons & Dragons Cookbook
Libros MiCuento SL “Little Prince & I” Personalized Book
Montegrappa Monopoly Fountain Pen
Penguin Random House Tasty Cookbook Line
BEST LICENSED PRODUCT – Toys / Games / Novelties / Role Play (ages 0-8)
Presented by Alifish
Company Product
Aurora World Inc Dr. Seuss Plush
CreateOn / Magna-Tile The Very Hungry Caterpillar Interactive Storytime
Headstart International Sesame Street Resoftables Plush
PlayMonster Peppa Pig Grow & Play Peppa Pots
Jazwares The Mandalorian – The Child Squishmallows Plush
Kid Trax / Pacific Cycle The USPS® Mail Delivery Truck Ride-On
Moose Toys Bluey Toy Range
BEST LICENSED PRODUCT – Toys / Games / Novelties / Role Play (ages 8+)
Presented by Inspirit Designs
Company Product
Hornby Hobbies Ltd The Beatles Eurostar Yellow Submarine Model Train Set
LEGO Andy Warhol LEGO Art Edition
Playmates Billie Eilish Fashion Doll
Playmobil Back to the Future DeLorean
Winning Solutions Game Company Monopoly 85th Anniversary Edition
XM Studios Batman Collectible Figurine
Zuru 5 Surprise Mini Brands
BEST AGENCY / MANUFACTURER REP
Presented by Bedrock Collectibles, Holy Joe, LIBREX, Park Star Media & Somos Arte
Company
Beanstalk
IMG
Pacific Licensing Studio
pocket.watch
Retail Monster
The Joester Loria Group
The Point.1888
Wildbrain CPLG
BEST LICENSED BRAND – Corporate
Presented by ViacomCBS
Company Agency
American Red Cross Seltzer Licensing Group
Braun Beanstalk
CosmoLiving IMG
Craftsman Beanstalk
Goodyear Tire & Rubber Company IMG
Hewlett-Packard LMCA
Scotts Miracle-Gro Company Seltzer Licensing Group
BEST LICENSED BRAND – Digital: Apps & Video Games
Presented by Inspirit Designs
Brand Company
emoji® emoji company GmbH
Minecraft Microsoft
Pokémon The Pokémon Company
Sonic the Hedgehog Sega
Subway Surfers SYBO Games
Super Mario Nintendo
XBOX Microsoft
BEST LICENSED BRAND – Entertainment / Character / Toy Brand – Animated
Presented by Alifish
Brand Company
Bing Acamar Films
Bluey Ludo Studio
Moomin Moomin Characters
Naruto Shueisha Inc.
Peppa Pig Hasbro
Pink Panther MGM Studios
Trolls World Tour Universal Brand Development
BEST LICENSED BRAND – Entertainment / Character – Live Action
Presented by Inspirit Designs
Brand Company
Animal Planet Discovery
Harry Potter Warner Bros. Consumer Products
Love, Diana pocket.watch
Peaky Blinders Caryn Mandabach Productions
Ryan’s World Sunlight Entertainment
Street Dance of China Alibaba Culture & Entertainment Group
BEST LICENSED BRAND – Food / Beverage / Restaurant Brand
Presented by Wildbrain CPLG Lifestyle
Brand Company
Baileys Diageo
Cinnabon Focus Brands LLC
Coca-Cola / Hi-C / Sprite The Coca-Cola Company
Corona Constellation Brands
Hershey’s The Hershey Company
Heinz / KoolAid / Oscar Mayer The Kraft Heinz Company
SLUSH PUPPiE ICEE Company
Tasty Buzzfeed
BEST LICENSED BRAND – Lifestyle: Art / Design / Celebrity / Fashion Brand
Presented by Bedrock Collectibles, Holy Joe, LIBREX, Park Star Media & Somos Arte
Brand Company
Andy Warhol The Andy Warhol Foundation
New York Botanical Garden New York Botanical Garden
Paul Frank China Brands Group
Peter Rabbit Penguin Ventures
Smiley The Smiley Company
The Rolling Stones The Rolling Stones
The Very Hungry Caterpillar Eric Carle Studio
V&A Victoria and Albert Museum
BEST LICENSED BRAND – Sports / Collegiate
Presented by ViacomCBS
Brand Company
NCAA National Collegiate Athletic Association
NFLPA NFL Players Association
BEST LICENSED COLLABORATION
Presented by Alifish
Collaboration Company
Allbirds, Baggu, Catbird, J.Crew, Estee Lauder, Mast, The Sill The Met
Crayola x Adidas & Donovan Mitchell Crayola & Adidas
Disney x Keith Haring x Coach Coach IP Holdings
Nerf x Fortnite x Travis Scott Epic Games & Jazwares
Peanuts x BarkBox Peanuts Worldwide & BarkBox
Pokémon x Longchamp The Pokémon Company International
The Very Hungry Caterpillar x Fila Eric Carle Studio
BEST LICENSED PROMOTION
Presented by Wildbrain CPLG – Peanuts Worldwide
Company Company / Agency
Barbie & Tim Hortons Hockey Promotion Mattel
“We’re On It”: Transformers, TMNT, Robocop Direct Line / Born Licensing
Monet Afternoon Tea at Pizza Hut Museum of Fine Arts Boston, Pizza Hut, Alfilo
SweeTARTS Unleash your Super Self, WW84 Ferrara Candy Co & Warner Bros.
The Smurfs: EU Beach Clean Up IMPS / Lafig
tokidoki Snow Holiday at Changi Festival Village Changi Airport, tokidoki, Pacific Licensing
BEST RETAILER – Corporate / Lifestyle / Fashion / Sports
Presented by Alifish
Company Property
Cotton On Streets (Unilever)
H&M The Coca-Cola Company
Peter Alexander Streets (Unilever)
Riva Fashion and Armada Group Chupa Chups & Mentos
Spirit Halloween Dunkin’
Stellar Partners, Inc Wired
BEST RETAILER – Entertainment / Character
Presented by Bedrock Collectibles, Holy Joe, LIBREX, Park Star Media & Somos Arte
Company Property
Best & Less PAC-MAN & Space Invaders
Big W Minecraft
Box Lunch Marvel Eat the Universe
Leclerc Wizarding World
Joué Club Harry Potter
Peter Alexander Peter Rabbit
Primark Mickey Mouse
THE PANDEMIC PIVOT
Presented by ViacomCBS
Company Company
Crayola Wellness Essentials Crayola
Mad Engine Million Mask Give Away Mad Engine Global
MaskClub Trevco
Peanuts At-Home Offerings Peanuts Worldwide
Peppa Pig: Peppa Loves Doctors & Nurses Hasbro
Sesame Street: Caring for Each Other Sesame Workshop
Spirit of Children PPE Donations Spirit Halloween
Trolls World Tour Universal Brand Development
