AGP adds agents for Twisted Whiskers - Licensing.biz

AGP adds agents for Twisted Whiskers

Bruno Productions and Point of View on board for social expression property.
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American Greetings Properties has appointed two new agents for its Twisted Whiskers property - which is due to premiere on The Hub on October 10th.

Bruno Productions has been hired to cover the Netherlands, Belgium and Luxembourg, while Point of View will look after advertising, merchandising and publishing rights in Israel, the Gaza Strip and the West Bank.

Point of View has already secured a licensee for gift items, and is aiming to expand the brand into apparel and bedding. Bruno, meanwhile, is looking to grow the programme in the Benelux region by 2011.

"It is a pleasure to work with both of these agents to expand the global presence of Twisted Whiskers and we look forward to the great contributions we know they will make in the future," said Carla Silva, VP of global licensing at AGP.

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