Alligator Books adds JLS to portfolio - Licensing.biz

Alligator Books adds JLS to portfolio

Deal secured with Rights Management International for boy band product.
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Alligator Books has inked a deal with Rights Management International which will see it produce a range of product based on teen pin ups, JLS.

The firm is planning to launch sticker fact files, poster books, magnets, sticker paradises, 3D stickers and sticker fun sheets in January 2011.

"We are delighted to be partnering with Rights Management International on JLS and we believe this licence has enormous commercial potential," said Neil Rodol, commercial director at Alligator Books. "Our range of JLS pocket money products allows us to connect with their teen and tween fanbase and we are keen to extend our portfolio to include this demographic."

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