APPAREL MONTH: Big & Small welcomes new lines

Growth for Kindle show coming from deals with Fashion UK, Cooneen and Misirli.
Publish date:
Social count:
1_Big & Small, apparel.jpg

Kindle Entertainment and Start Licensing are continuing to build the merchandise programme for pre-school hit Big & Small, with a key focus being expansion in the apparel category.

A three-year deal has been secured with Fashion UK for apparel and outerwear including t-shirts and hooded sweatshirts. Fashion UK is currently designing a variety of tees, aimed at both boys and girls and featuring the main characters from the show.

It is in discussions with a number of major retailers, with the products due to launch in-store for late 2010.

Kindle has also signed a multi-year deal with C&M Licensing, a joint venture between Cooneen and Misirli, to produce Big & Small nightwear and underwear for boys and girls.

The ranges are currently in early development and are due to hit UK retail in the autumn.


6_Big & Small, second pic.jpg

Big & Small

With the pre-school market being one of the most competitive in licensing, the challenges facing any newcomer to the sector are great.

Featured Jobs

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

SanrioJob Logo 620 x 349

Creative Manager

Best known for global icon Hello Kitty, Sanrio has a portfolio of more than 400 characters. We license a unique collection of branded gifts, stationery and fashion accessory items while collaborating with the most respected companies in the world. Our EMEA business coordinates the development licensing throughout Europe, Russia, Middle East, Africa, Asia (for Mr Men), Australia and New Zealand. An exciting, permanent opportunity has come up at our London office to lead our Design team as Creative Manager (m/f)

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.