Boo The World's Cutest Dog melts hearts with new Japanese and Benelux deals

Stationery, t-shirts, backpacks and a photobook featuring the pampered pooch on the way.
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Boo – The World’s Cutest Dog will be melting hearts across the globe al over again with a new collection of apparel, gifts and more.

Knockout Licensing has secured three new licensing deals for the social media canine sensation.

Delfino Co. will now produce a range of stationery and gifts including diaries, desk calendars, pen cases, pass cases, sticky notes, t-shirts, bracelets and necklaces for the Japanese market.

Meanwhile, Takarajima Sha Inc. will publish Boo photography books for Japanese readers, featuring exclusive snaps of the pampered Pomeranian.

Finally, Stationery Team Europe will launch a line of Boo stationery including binders, files, wrapping paper, pens, backpacks, courier bags and more across the Benelux market.

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