GB Eye has steadily developed its presence within the pop culture market since its inception 22 years ago, and now represents one of the industry’s major players.
Its pitch was, and still is, simple. Sell modern images to the current trend market.
When MD Charlie Chester first started selling music and movie posters direct to students while studying at Leicester, back in 1986, through to the firm’s establishment and expansion in the UK and then international markets, what’s in fashion has remained a prime focus for the company.
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