Coolabi has added a further three licensees to the Poppy Cat programme.
Northern Leisure Group has come on board to produce a coin-operated ride. This will feature the theme tune and will be distributed in shopping centres and large stores throughout the UK.
Meanwhile, Art You Grew Up With will launch prints of Poppy Cat including signed artwork by Joanna Page (the voice of the character). The two-year deal will include framed or unframed prints, ranging from eight inches by eight inches to 17 inches by 15 inches.
In addition, Limo Licensing, the agent for Poppy Cat in Finland, has secured a deal with Karto to produce greetings cards, gift wrap, bags and stickers from September.
"Poppy Cat's distinctive and colourful style and memorable theme tune will work really well across all of these new categories," said Valerie Fry, director of sales at Coolabi. "We are excited to partner with such respected licensees and we look forward to launching these new products in their respective territories."
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