D3 gets Despicable with Universal - Licensing.biz

D3 gets Despicable with Universal

Firm inks worldwide video games deal for upcoming 3D CGI film, Despicable Me.
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D3Publisher has signed a worldwide publishing agreement with Universal Partnerships & Licensing to create video games based on the forthcoming 3D CGI flick, Despicable Me.

The movie follows Gru - voiced by Steve Carell - one of the world's greatest super-villains, as he uses his arsenal of shrink rays, freeze rays and army of minions to pull off the biggest heist in the history of the world, stealing the moon.

The console and handheld games are due to release in July to coincide with the film, which hits screens on July 9th.

"The film's unique cast of characters and playful, mischievous action will translate exceptionally well into the interactive space," said Bill Anker, VP of business development and licensing at D3P.

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