Danilo has been celebrating 35 years of being at the top of its game - recently holding a private party at the Serpentine Sackler Gallery and The Magazine Restaurant.
The firm invited a number of its partners along to celebrate - including execs from ITVG SE, Allsorts Licensing, Caroline Mickler Ltd, DRi and Nickelodeon.
Danilo has sold over 120 million official calendars, more than 15 million official sound cards and over 100 million official birthday card since it produced its first official calendar title in 1979 - Elvis.
Cliff Richard has sold over three million individual calendars alone.
One Direction topped the official chart for 2014 calendars, followed by Minecraft, Dr Who 50th anniversary special, Manchester United and Liverpool.
Danilo also recently scooped four accolades at the annual National Calendar Awards.