Factory and Bravado bag The Saturdays

Two-year deal will see branded product for the girl group hit stores in spring.
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Bravado and Factory Entertainment have inked a new licensing deal for girl group, The Saturdays.

The two-year agreement will cover collectable stickers, trading cards, photocards and tins.

"This is a really fun product for fans of The Saturdays and we are looking forward to working closely with Factory to launch this in early spring 2010," said Bravado's Mark Stracey.

Darren Epstein, Factory CEO, added: "We hope to have product on shelves in time for spring and their forthcoming tour. We will be doing some national promotions and some very cool retailer promotions and prizes courtesy of the girls.

"We have added another great licence to our forthcoming programme of products in 2010 with the signing of The Saturdays."


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